In the modern music industry, the DJ takes up a strange position of being respected as a music leader but also something of an outsider when compared to the individual responsible for crafting their own songs. The Chainsmokers, DJ duo Andrew Taggart, and Alex Pall continue to exceed the expectations of the music industry with their continued success. Alex Pall has recently looked to explain the success of the band by praising his DJ partner Taggart and exploring social media.
Prior to the 2012 formation of the current incarnation of The Chainsmokers, Alex Pall was already building a following for his DJ skills with another collaborator and hoped to move full-time into music. After his first collaborator decided to leave the music industry, Pall was introduced by a shared management executive to Andrew Taggart and The Chainsmokers we all know and love were born. Despite the success he has achieved as a DJ and musician for over five years, Alex Pall is quick to heap praise on Andrew Taggart as the true musical genius of the duo.
For his part, Alex Pall states he spends much of his time exploring the many options open to The Chainsmokers in building their image and following. Social media is the latest evolution in the music industry with performers building their following across various platforms including Instagram and Twitter. Pall spends much of his time monitoring the social media posts he oversees to ensure the image of the band is loved by their fans, new and old.
Finding a position in the modern music industry is often difficult, but Alex Pall and The Chainsmokers have built a fanbase built on their understanding of the modern dance music genre. Across the world, the number of fans of The Chainsmokers has been growing with the global nature of the Internet allowing the band to push their success to greater levels than previously imagined.