Guilherme Paulus – Brazil’s Genius Tourism Guru

Guilherme Paulus is a self made expert in the tourism sector. He is one of the few men that have been able to spark the growth of the sector and see the growth of a company that may not have amounted to what it has today had he not stepped in. Beina a co-founder of the CVC Brasil Operadora e Agência de Viagens S.A. (CVC), Guilherme Paulus has built a name for himself in the industry. The CVC was a prestigious tour operator in Santo André, São Paulo. Paulus was able to see CVC grow from a simple tiny travel agency that was established in 1972. He was able to grow the company to be one of the best tourism retail network in Brazil.

Guilherme Paulus is able to achieve all this because of his excellent business training. Born in Sao Paulo in 1949, he went to college where he pursued business administration. After which he joined the tourism industry where he worked for at least 5 decades. It was when he was just 24 year’s old back in 1972 that together with, Carlos Vicente Cerchiari, his former business partner, that the two founded the CVC. Revista elege Guilherme Paulus como empreendedor do ano.

The growth of the company is attributed to the skills and hard work of Paulus who set out to make CVC a company with a difference. He was able to achieve this through his creative innovations when he came up with travel packages that were able to outdo their competition. He made use of his natural gifts to create a successful international tourism company that gained international recognition.

He was able to become even more successful in 2009 when he attained assistance from the global investment fund. The company performed so well that it grew to the point of trading in shares as a public shares company in 2013 when it became a public company. Currently the company earns an approximate of 5.2 billion US dollars every year. This is what that will continue to grow the company to a point where it makes more profits every time. In fact, it plans to open 100 stores each year as part of their strategy. Guilherme Paulus continues to be an expert to emulate.